Previously on the blog we went into detail about cut, color and clarity recommendations for the two most popular diamond shapes: round cut and cushion cut. Today we will get into the details for three fancy shape diamonds and give you some guidelines to keep in mind when selecting your loose diamond. The shapes we will be discussing are oval, pear shape, and marquise. What these three diamond shapes all have in common is that they have large face up appearances with naturally elongated shapes and provide a slimming effect to the finger of the person wearing it. They are also brilliant cuts so will have a lot of sparkle as well.  Because there are such variations within each cut these might be the trickiest diamond shapes to predict based off of a certificate alone so we will try to give you some more insight here Continue reading →

A question we get asked often is what color, clarity and cut is the best? The truth is that there is not just one right answer. Not only will the answer be different for every diamond shape, it will also vary based on someone's personal opinion and the way you perceive diamond quality to your eye. The main goal for your diamond is to maximize your budget. Maximizing your budget entails balancing the size, color, cut, clarity, and shape to be the best it can be without over spending. In general we don't believe you should work in extremes by focusing on just one category and over-sacrificing on another. Here are a few tips we suggest for you to aid you in the diamond selection process:

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Lately we have been custom creating a dizzying amount of moissanite rings for our clients in all sizes, shapes and ring styles. These fiery gems make the perfect substitute for a diamond engagement ring at a fraction of the cost!  The combination of our finely crafted custom rings and these trending center-stones has proven to be a winner with our clients across the world.

What Makes Moissanites so Special? Continue reading →

Diamonds, while hard and enduring, can lose their shine over time. Since they’re also expensive and usually sentimental as well, you probably have a lot invested in keeping them sparkling as long as possible. If you have a diamond that you want to preserve, diamond jewelers in NYC should be able to give you some help in this area, but there are a couple things you can do yourself to keep it clean and shining. Continue reading →

Diamond word of the day is SPREAD.  In this case it has nothing to do with food or the betting line on a football game.  In diamond terms it refers to the face up appearance of a stone, and one that you would call "spready" or having a good spread would appear larger than its actual carat weight might normally dictate. Continue reading →